What Would It Take To?
Delivery Associates was going to the climate change conference COP26 in Glasgow, and with just weeks until day one of the event, DA needed a campaign to position themselves as the essential partner of governments around the world to have real impact, and that they are the people who know what it would take to do so.
Copywriter: Ben Kay
Heartbeat Video
The heartbeat is visceral. The heartbeat is carnal. The heartbeat is urgent. The heartbeat is human, and the human element is the most pivotal factor in making an impact on climate change. We needed a video which not only touched on the importance of immediate climate change action, but quickly tapped into the instinctual and emotional sides of an audience of global political leaders.
Social (LinkedIn + Twitter)
